6:30 I live in a coastal city with a hot climate, so I start my day with a cold shower to cool off. While getting ready, I listen to a news podcast. I also make time for my dog, Luna, and we play with her ball before the smell of Brazilian coffee fills the kitchen. 7:30 After coffee, I check my social networks and email. This helps me organize my day and stay updated on my customers’ needs. My schedule is very carefully planned since I only have security clearance for the port a few days each week. I must use the time wisely. 8:00 At my desk, I answer emails, messages and interact with colleagues on Microsoft Teams. This is when I work out my priorities and ensure everything is on track. Knowing that my work helps improve safety and productivity in mining, en- suring workers return home safely to their families, is what drives me every day. 8:30 On Mondays, I attend team meetings to share chal- lenges, report on progress and motivate my colleagues. Afterward, I confirm the week’s visits and prepare materials for customer meetings. Recently, we discussed how to approach mining managers about the value of our blunt-tip fastening and grating solutions. Our idea was to ask the customer if we could complete a maintenance order and obtain data about the time spent doing the repair. This can allow us to show all the time saved in not needing to put up scaffolding, get permits to work at height and reduce overall labor costs. 10:00 Around 80 percent of my week is spent at the Port of Tubarão. Being present is essential to understanding my customer’s challenges and offering solutions. I schedule af- ter-sales deliveries early in the morning, as customers are more available then. We have the chance to be involved at the start of solutions. We are also the link between our client and the other areas of our company. We go to the heart of the custom- er’s operations, learn about their business and then gain their trust to propose new possibilities. That doesn’t happen without a lot of time and dedication on our part. Whether it’s a techni- cal engineering call, onsite training, delivery or just a chance to catch up, each visit gets us closer to our customers realizing that we can help them improve their safety, productivity and impact on the environment. Ana Luiza with one of her customers, Ronualdo, near one of the long coal conveyor belts at the Port of Tubarão. Ana Luiza‘s dog, Luna, waiting patiently for her to come home and cuddle. 12:30 I try to focus on the moment and avoid my phone during lunch. I often bring my own food and eat with my custom- ers at their facilities. The conversations are diverse and very light-hearted. I love listening to them talk about their lives, how long they’ve been with the company or if they’ve come from an- other city. Focusing on the people I work with, not just their role as my customer, helps me strengthen relationships. 13:30 After lunch, I check my communication channels before heading back to the port, as it’s often difficult to use them directly on the construction site due to security concerns. Time in the afternoons usually means jobsite demonstrations or discussions, or adjusting my plans on the fly if things change in my customer’s schedule. 16:00 In the late afternoon, I spend time organizing prod- ucts and preparing materials for upcoming fieldwork. We have a lot of new products, services and software to offer and the only way to keep up is by regularly checking on what the mar- keting and learning and development teams are creating to help keep us up to date. 17:10 When work ends, I spend quality time with my fam- ily and my dog Luna. This balance is crucial for maintaining my energy and focus. 19:00 In the evenings, I alternate between gym sessions with my wife and a personal trainer, and English classes. Tak- ing care of my health and personal development is a priority. 20:30 The day ends with a relaxing bath and family time. We enjoy watching series, cooking together or playing video games. Right now, we’re hooked on “Hogwarts Legacy” from the Harry Potter universe. It’s a fun way to unwind! On Friday afternoons, I plan the upcoming week. In the indus- trial sector, I’m always trying to strike the right balance between field tasks and admin to obtain necessary access permits for our client’s construction sites. My routine as an account man- ager at Hilti is intense but rewarding. Hilti is a partner in trans- forming challenges into solutions that positively impact lives. 7